Features
Everything you need, nothing you don't
A focused toolkit for turning coaches' spoken feedback into clear, safe, parent-friendly reports, and for running it all properly as a club.
Capture
Fast enough to use pitchside, flexible enough for any session.
Per-player voice notes
Record a short note for one player at a time, with confirmation of who you are recording so nothing is misattributed.
Squad-batch recording
Record once for the whole team, naming each player as you go. We split it into a draft per player.
Guided prompts
Your club's own prompts keep coaches focused on attitude, technique, effort and next steps.
Type instead, or as well
Prefer to type, or in a quiet spot? Add written feedback alongside or instead of a voice note.
Reports
Warm, accurate and genuinely useful to a parent.
Warm British-English drafts
Encouraging, age-appropriate and jargon-free, written the way a thoughtful coach would speak to a parent.
Grounded in what was said
No invented facts, scores or events. If the coach did not say it, it does not appear.
Progress over time
Structured signals from each session build a clear picture of development across a block or season.
Multilingual
Deliver the report in the family's preferred language, with the original always kept alongside.
Review and safeguarding
Every report passes through a human, and a safety net.
Review and edit
Coaches see the transcript beside the draft and can edit any section before it goes anywhere.
Regenerate with guidance
Not quite right? Re-draft with a nudge, before approval, as many times as needed.
Approval gate
Nothing can be delivered until a coach approves it. The approval is recorded.
Safeguarding and sensitive-data filtering
Welfare concerns route to your DSO; special-category detail is kept out of parent reports.
Delivery
Reaching parents reliably, on their terms.
Email, SMS or WhatsApp
Email by default, with SMS and opt-in WhatsApp available, branded with your club's logo.
Preferred channel and language
Each guardian's preference is honoured, including opting out of a channel entirely.
Secure single-use links
Reports open through short-lived, single-use links. No password, no account, no enumeration.
Delivery status
See what was sent, delivered and opened, and re-send if something failed.
Running your club
White-label tools so the platform feels like yours.
Your branding
Upload your logo and set a brand colour within accessible limits. Parents see your club, not us.
Teams, players and guardians
Manage squads and rosters, and control exactly which guardian can see which child.
Consent records
Capture and view consent for data processing and more, with status and evidence.
Roles and permissions
Club admins and coaches each see what they should, and nothing from another club.
Trust and data
The serious foundations, handled properly.
UK GDPR by design
Lawful basis, consent, retention and erasure are built in, not bolted on.
Audit log
Sensitive actions, access and deliveries are recorded in an append-only audit trail.
No parent logins
Access is by possession of a registered contact, never by guessing a name and date of birth.
No training on your data
Data sent to our AI providers is not used to train their models. We document where it is processed.
Pricing
Simple, club-friendly pricing
We are setting pricing with our first clubs to make sure it works for grassroots budgets, including smaller clubs and those run entirely by volunteers.
For now, pricing is bespoke: tell us about your club and we will put together something fair. Online plans and self-serve sign-up will follow.
Indicative scope only. Online subscriptions and self-serve onboarding arrive in a later release.
Every club gets
- Unlimited coaches and teams
- Voice and typed capture, per player or whole squad
- Coach review and approval on every report
- Email delivery, with SMS and WhatsApp options
- Multilingual reports
- Safeguarding flagging and your own branding
Want a guided tour?
We will show you the bits that matter most to your club and answer your questions.